Merchandising

Trade > Marketing > Marketing

Merchandising

Eurovoc reference

3204 Merchandising

More specific concepts

• Launching of a product

Scope

The various techniques used to render a product or a service as attractive as possible to the consumer.

Other Languages

• Spanish: Merchandising
• French: Marchandisage
• German: Merchandising
• Italian: Merchandising
• Portuguese: Merchandising
• Polish: Merchandising

Properties and Values of Merchandising

• URI https://en.legalthesaurus.org/merchandising/
• skos:Concept: https://en.legalthesaurus.org/merchandising/

Preferred lexical labels

• skos:prefLabel: Merchandising (en) (USE)
• Term in other languages: see above

Generic concepts

• skos:broader: See above (GT)
• skos:hasTopConcept: See above (Areas)

Specific concepts

• skos:narrower: See the specific concepts above (ST)

Related concepts

• skos:related: see the associative relationships above (RT)
• skos:related: related (other related concepts)

Alternative lexical labels

• skos:altLabel: see the alternative concepts above (UF)
• skos:altLabel: synonym (S)
• skos:altLabel: look up Merchandising abbreviations and acronyms (A)

Documentation notes

• skos:scopeNote: this concept on Merchandising defines the activities of Merchandising (en)
• skos:editorialNote: Editorial Note on Merchandising (EN)
• skos:notation: Notation on Merchandising: see reference Eurovoc (N)
• skos:definition: Merchandising definition:
• skos:example: example of Merchandising usage:

Thematic indexing

• dct:subject: https://lawin.org/merchandising/
• Definitions: See the meaning(s) of Merchandising
• Search the digital platform (S)

Other general information

[rtbs name=”thesaurus-lawi”][rtbs name=”microthesauri”][rtbs name=”skos”][rtbs name=”thesaurus-eurovoc”]